2009-05-27
Hotel bathrooms need to make a statement and their performance must meet guest expectations offering something over and above the comfort of their own homes.
A particular trend is blurring division between bedroom and en suite, with some making a roll top freestanding tub or overflowing whirlpool a feature of a main room. The television has moved into bathroom with the introduction of waterproof flatscreens. Another top trend reported by Kohler is digitization. It offers guests a personalized experience through individual showering settings and high-tech experimental bathing. For example showers can be remotely controlled from another room allowing precise control of water temperature and pressure whilst baths feature autofill options. Branding is becoming more significant in the bathroom. By including high quality well known brands, a hotel can create a natural synergy and positive brand association either with their own label products, or with international backing from the likes of Clarins or Elemis who have introduced toiletries specially for en suites. One of the Dorchester Collection, The Dorchester London Terrace Suite, features some of the latest trends in the hotel bathrooms. Its state-of-the-art master bathroom, designed by Alexandra Champalimaud, extends to the outside terrace, offering views of London, and has been designed to provide the ultimate bathing experience. It features a whirlpool with chromotherapy, which can accommodate two people and offers a series of treatment options that can be chosen to suit each individual guest’s mood.
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